Winter 2024 Issue

Ancient French Wellness Cures Reimagined at Houston’s Escape Spa: The Power of Vichy

Serial entrepreneur and spa visionary LeBrina Jackson

NESTLED IN THE heart of France, the town of Vichy holds a rich history in the world of wellness and hydrotherapy. Acquiring fame for their alkaline springs in the 17th century, the Romans were among the first to recognize the therapeutic benefits of the springs. They established a French spa known as “Vichy,” which still exists today and continues to attract spa-goers from around the world to experience the transformative effects of hydrotherapy.

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Murry & Karen Penner, Owners, M PENNER

How did you get where you are today? We’ve stayed true to the vision of the store’s founder, Morris Penner, who relentlessly sought out unique product, with exceptional quality being a key element. Morris always used to say, “The fastest way to lose a customer is to bore him” and we agree. A percentage of every season’s budget is allocated to something new and unique. While product is key, it’s not enough. Having an excellent staff and discipline in business practices is also critical.

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Bianca Bucaram, founder of The Bucaram PR Group and BXM Music

Get to Know Bianca:

Bianca Bucaram, founder of The Bucaram PR Group and BXM Music, is a dynamic force in the public relations industry. She is known for her tenacity, empathy, and bilingual communication skills. As a local publicist with national reach, she blends local insights with broader impact, telling compelling stories that foster business growth and create opportunities.

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