Leadership in Action: For Bianca Bucaram, ‘Strong Network and Family’ Are Essential
Sofia van der Dys
Oct. 8, 2024
Get to Know Bianca:
Bianca Bucaram, founder of The Bucaram PR Group and BXM Music, is a dynamic force in the public relations industry. She is known for her tenacity, empathy, and bilingual communication skills. As a local publicist with national reach, she blends local insights with broader impact, telling compelling stories that foster business growth and create opportunities.
Her ability to connect influencers, businesses, and nonprofits has set her apart, promoting prominent personalities while supporting meaningful causes.
How did you get to where you are today?
Bianca’s journey to success is marked by passion, persistence, and strategic storytelling. She founded The Bucaram PR Group, focusing on lifestyle clients, celebrities, and community leaders. Her firm has grown by blending traditional media outreach with relationship building, event management, artist development and more achieving significant results for her clients across various industries, including entertainment, fashion, sports, and music.
Who do you credit?
Bianca credits her success to her strong network of mentors, her family, and the community she serves. She acknowledges the support of her clients and the invaluable partnerships she has built over the years. Bianca is also deeply inspired by her commitment to giving back to her community, which continues to fuel her work in public relations and philanthropy.
What lessons have you learned that might enlighten and inspire others?
Bianca emphasizes the importance of showing up with kindness, resilience, and authenticity in everything you do. She has learned that building strong relationships and maintaining a positive attitude can open doors to opportunities that might otherwise remain closed. Bianca’s work ethic and dedication to her clients underscore her belief in the power of consistency, strategic planning, and adaptability in the ever-changing PR landscape.
What’s new in your life or work that you’re excited about?
Bianca is excited about her ongoing philanthropic work, including her involvement with the Global Empowerment Mission, where she has helped raise millions for disaster relief efforts. She is also thrilled about expanding her PR firm’s reach, after starting BXM music -- working with a diverse range of clients, and continuing to make an impact both locally in Houston and globally. Her efforts in supporting organizations like Maestro Cares, Marc Anthony’s nonprofit and creating successful campaigns reflect her passion for creating real change through her work.
She has been recognized as one of Houston Business Journal’s 40 Under 40, named among the 100 Coolest People in the City by Houston CityBook, and received awards including the Woman of the Year in Advertising & Public Relations by the Ecuadorian American Chamber of Commerce. Her dynamic leadership continues to influence the industry while supporting charitable causes close to her heart.
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‘You’re the Inspiration’: Generous Donors Give $6.2 Mil to Kids’ Charity as Famous Band Takes Stage
Michelle Watson/Catchlight Group
Oct. 31, 2024
THE HOUSTON CHILDREN'S Charity gala is always anticipated, thanks to the big-deal musical acts brought in to entertain; this year it was Chicago. But the headliners this year were the generous donors, who seemed to surprise even event organizer with their largesse, with a total till of $6.2 million, a record.
The gala, overseen by HCC CEO and longtime philanthropic leader Laura Ward, was staged at HCC co-founder and board chair Tilman Fertitta’s Post Oak Hotel, drawing in hundreds of supporters and revelers. The millions raised will “directly fund programs that improve the quality of life for Houston’s underprivileged, abused and disabled children who have been otherwise left behind,” said a rep for the nonprofit.
A slew of notables took the stage at various times to spur giving, give moving testimonies of the good HCC does, and goose the elaborate auction. These include hip-hop star and mogul 50 Cent, football great Andre Johnson, Feritta, Mayor John Whitmire, HCC vice chair and longtime generous donor Gary Becker, and, calling in on remote camera, Hollywood star Jeremy Renner.
Richard and Jana Fant, honorees for the evening, offered one of the big surprises of the night, pledging to by 30 vans for HCC’s program that offers specially equipped vans to families with seriously disabled and otherwise immobile children. Other big donors included auction winners Gary Petersen, Katie and Mike Lowenberg, Randy Hopper, Anthony Pusch and Chi Nguyen, paying $500,000 for a unique dinner party.
Another fun auction item was a Porsche all-electric Macan 4, donated by Porsche River Oaks and Porsche West Houston.
“Finally, the crowd rocked the night away as the legendary band Chicago took the stage, delivering an unforgettable performance of their greatest hits, including ‘Saturday in the Park’ and ‘You're the Inspiration,’” noted the HCC rep.
VIPs spotted in the crowd included Supporters and notable guests included Rachel and Jeff Bagwell, Michael Carr, Gaston, Kim Ogg, Bess and Rob Wilson, Hallie Vanderhider and Bobby Dees, Alicia Smith, Brigitte Kalai, Tom and Carol Sawyer and Sherri Zucker.
Kristen Cannon, Anna Reger, Maria Moncada Alaoui and Marie Taylor
Jana Fant, Richard Fant and Laura S. Ward
Gary Becker
Chicago performs.
Pam Ware, Gary Petersen and Stephanie Fernandez
Jeremy Renner calls in.
Edna Meyer-Nelson and Joe Mallon
Hallie Vanderhider and Bobby Dees
Mike Lowenberg and Katie Lowenberg
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EVEN THOUGH WE hope things cool down outside, some folks in Houston are about to get even hotter with the arrival of trendy fitness studio Ritual One next month in Uptown Park. The Dallas-based concept will offer classes like Power Sculpt, Hot Pilates, Power Yoga, Inferno Flow, and Inferno HIIT — all taking place in its infrared-heated studios.
Ritual One was founded by two “power yoga” gurus, Kalene McGraner and Nicole Preston, who wanted to bring an elevated and more luxe feeling to the yoga experience. The Houston studio will offer beautifully designed locker rooms, an infrared heating system, and an air purification ionization system.
The heat — class temperatures range between 95 and 102 degrees — promises to help increase blood flow, boost metabolism, burn calories, torch fat and detox the body. “We spent several years researching heaters and ionization systems to create state of the art systems in our rooms that promote and maximize detoxification and heat you from the inside out,” says McGraner. Meanwhile, the air purification ionization system kills bacteria while ensuring the air is well-oxygenated.
In addition to detoxing, Ritual One is determined to assist in reducing pain and inflammation: Every studio is equipped with antimicrobial and shock-absorbent floors to minimize impact and prevent injury.
Ritual One is currently under construction and will occupy the former Revolution Cycling Studio space located at 1121 Uptown Park Blvd., Suite 9.
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