A Personal Note from Jeff Gremillion: Changes at ‘Houston CityBook’

A Personal Note from Jeff Gremillion: Changes at ‘Houston CityBook’

ON JAN. 3, 2025, I observed a big personal anniversary. As of that day, it’d been 20 years since I first moved to Houston — from the Big Apple media circus, by way of my home state of Louisiana — and began working as an editor in the lifestyle-magazine biz here. It’s been two full decades, which is hard to believe! I like to joke that I’m far too young and good-looking to have done anything for two decades. But here we are.


The Houston area, increasingly diverse and cosmopolitan, has changed so much in that time. For starters, its population has grown from 5.2 million to nearly 6.9 million. It blows my mind that I landed smack in the middle of what I’ve long called “the most fascinating city in America,” just as it evolved from a sprawling, un-zoned and largely misunderstood hodgepodge of urban and suburban influences into a widely revered cultural and commercial mecca, soon to overtake Chicago as America’s third largest city.

Space City, with its renowned arts and culinary and pro-sports scenes, has become a world city, finally fully reflecting its long-held status as the capital of the global energy business, and home of the world’s biggest and finest medical center. I’ve had a front-row seat to all of it.

Now, reflecting on all those great years, it’s time to flip the script a bit. My business partners and I have decided to suspend the publication of Houston CityBook magazine after nearly nine wonderful years in print. As we assess what’s next for the CityBook brand, our digital platforms continue to operate.

I couldn’t be prouder of what we’ve built. For so long, many magazines came and went in Houston. Most of them operated for a year or so and faded away. CityBook, on the other hand, survived in print for the better part of a decade. To my knowledge, we’re the only independently published, large-circulation title to have accomplished anything like that since the 1980s or ’90s.

We’ve been a must-read in many quarters, with engaging, beautiful content — including the only full-on fashion spreads regularly produced in Houston with top-notch photographers and Houston-based models, many of whom have gone on to big careers in New York and beyond after gracing our pages. And we’ve presented unique long-form content, such as our “Day in the Life of the Arts” photo-documentary projects, exhaustively reported annual best-restaurants features, the reliably racy and instantly infamous annual “Sexy Issue,” the prestigious “Leaders & Legends” portrait collections, and, more recently, the “Cool 100” features counting down the hippest Houstonians with vivid portraits and surprising characters.

They were labors of love, loved reciprocally by 120,000 readers, and celebrated with bring-the-content-to-life parties and smart marketing events that became some of the hottest tickets going.

It hasn’t always been easy. As a startup, we had to overcome an energy-biz downturn and then Hurricane Harvey. Just about the time we found our feet, Covid hit. And all along, we’ve faced valiant competition from other fine magazines, including one I happened to have helped launch years ago.

No whining though! It’s all been a thrill. And an honor. And I’ll forever be grateful that, of all places, this amazing city is where my childhood dream to launch my own magazine one day — yeah, I know it’s weird — came true. Bigger and better than ever, Houston still holds that same kind of promise for all of us who call it home.

To what shall we aspire next? I can’t wait to see.

Jeff Gremillion is the editor-in-chief of Houston CityBook magazine and HoustonCityBook.com, and the CEO of CityBook Media, LLC. He can be reached at jeff@houstoncitybook.com.

Thrive & Inspire: ‘Results for Clients’ in Oil and Gas Drives Michelman & Robinson’s Varnado

Lauren Varnado, Houston Office Managing Partner at Michelman & Robinson, LLP and sought-after oil and gas lawyer

WHAT WAS THE highlight of 2022 at your business? That’s easy, launching Michelman & Robinson in Houston was, for me, the absolute high point of 2022 — and that’s in a year that included so many highlights. Without question, being named the firm’s Houston Office Managing Partner is and was a professional milestone that I’m so very proud of. That I’ve already been able to expand the office to 10 of us (and growing) and significantly move the needle in terms of the firm’s reach within the energy space is icing on the cake.

Keep Reading Show less

Valentino, Debbie and Rudy Festari

A STYLISH CROWD of more than 350 gathered at a River Oaks Country Club luncheon to celebrate Italian culture in Houston and take in a bright fall fashion show from Saks Fifth avenue.

Keep Reading Show less
Fashion+Home

Lady Stephanie Kimbrell, Cory McGee, and Butler Studio artists, Ani Kushyan, Alissa Goretsky and Elizabeth Hanje (photo by Michelle Watson)

ALL OF THE top performing arts organizations in Houston have now officially opened their 2024-2015 seasons, now that Houston Grand Opera has bowed with a stirring performance of Verdi’s Il trovatore at The Wortham followed by a lavish al fresco dinner in a tent on the plaza out front.The Houston Ballet and the Houston Symphony held their own grand opening night festivities earlier in the fall.

Keep Reading Show less
Art+Culture