Shepherd’s Georgia James Steakhouse Opening Downtown Spinoff

Shepherd’s Georgia James Steakhouse Opening Downtown Spinoff

The original Georgia James Steakhouse in Montrose by Julie Soefer

UNDERBELLY HOSPITALITY IS practically synonymous with Montrose, its original restaurant opening on Lower Westheimer in 2012 and spawning a surge of national attention and high-profile restaurant openings over the next several years. But now, for the first time, Chris Shepherd's UBH is eastward bound, set to open a causal offshoot of its Georgia James Steakhouse in Downtown's Market Square Tower this spring.


"I love Georgia James," says Shepherd, "but I understand that it's not a restaurant most people can visit on a daily or even weekly basis." He says that the new concept is going to be a place patrons want to and can visit every day — but won't sacrifice any of the philosophies or approaches for which the restaurant group is known, such as sourcing from local purveyors and providing excellent service.

Chris Shepherd from CityBook's 2020 Leaders & Legends portfolio by Gittings

Georgia James Tavern will be situated on the ground floor of the Art Deco-savvy building, a dark and cozy, Old Hollywood-inspired space with tufted leather banquets and lush drapery. Houston-based Nest Interior Design Group will utilize elements like custom marquee-style lighting and Zellige tiles handmade in Morocco lining the back bar.

As for the food, expect sandwiches and burgers and salads — along with cast-iron-seared steaks and hearty, flavorful entrees cooked in the wood-burning oven. Longtime UBH chef Matthew Coburn, who's currently the sous chef at Georgia James, will be chef de cuisine. And beloved pastry director Victoria Dearmond will craft "simple and comfortable" treats, like an apple crumble baked in the wood-burning oven.

And a tavern wouldn't be complete without its bar menu. Here, wine director Matthew Pridgen will curate bottles from small producers alongside "tried and true," well known ones. And spirits director Westin Galleymore is already boasting about the tavern's selection sought-after whiskeys — and even a list of cocktails designed as "to-go," taking advantage of the only good change to occur to Texas' restaurant industry in 2020.

Food
Thrive & Inspire: Kathy Anderson and Eklektik Team Happy ‘When Clients Are Happy’

Kathy Anderson, Eklektik Interiors Owner and Principal Designer, & the Eklektik team

WHAT WAS THE highlight of 2022 at your business? Winning Best of Show at the 2022 ASID Ruby Awards was very exciting. It was an honor to be recognized and supported by amazing industry partners and friends.

Keep Reading Show less

Bianca Bucaram, founder of The Bucaram PR Group and BXM Music

Get to Know Bianca:

Bianca Bucaram, founder of The Bucaram PR Group and BXM Music, is a dynamic force in the public relations industry. She is known for her tenacity, empathy, and bilingual communication skills. As a local publicist with national reach, she blends local insights with broader impact, telling compelling stories that foster business growth and create opportunities.

Keep Reading Show less

The pool at Zen

THE MANAGER OF Grand Velas Riviera Maya says a funny thing as she tours a writer around the 206-acre all-inclusive between Cancun and Tulum. “I still get lost sometimes. If I forget what I’m doing and stop looking at the signs, I wind up in the parking lot.”

Keep Reading Show less
People + Places