Thrive & Inspire ’24: ‘Making a Difference Is My Mantra,’ Says Bucaram PR Group Founder

Sofia van der Dys Photography
Thrive & Inspire ’24: ‘Making a Difference Is My Mantra,’ Says Bucaram PR Group Founder

Bianca Bucaram, Founder and President of The Bucaram PR Group

BIANCA BUCARAM, THE the founder and president of The Bucaram PR Group, is a powerful force in today’s public relations industry. She’s passionate about telling peoples’ stories, fostering business opportunities and garnering regional, national and global connections for her clientele.


While she earned her bachelor’s degree in political science from Vanderbilt University with dreams of creating change through public policy, Bianca discovered her impact could be equally substantial as an “influencer of influencers.” At The BPRG, she connects the dots between influencers, social media, businesses and nonprofits, ensuring The Bucaram Public Relations Group promotes prominent personalities in the public eye while doing good

Bucaram initially pursued a career path in public relations to help expand her younger sister’s reach as a raw vegan personality and globally recognized influencer (@fullyrawkristina, fullyraw.com). Her sister now boasts an impressive social media following of over 4 million. From entertainment and music to wellness, sports and community organizations, Bucaram collaborates closely with her ever-expanding clientele and connects them with the community at large.

Houston Business Journal recognized this media mogul in its 40 under 40, and Houston CityBook ranked her in the 2023 Coolest People in the City list. When asked what sets her apart from the competition, Bucaram shares, “I lead with love and passion. There is nothing I cannot do.”

Giving back to the community is a core component of Bucaram’s mission. During the winter storms, she helped bring over $800,000 of aid for Houston through the Global Empowerment Mission. She also helped raise over $12 million for GEM during the onset of the war in Ukraine through the national media acquired: Anderson Cooper, Today Show, MSNBC, CNBC, and more. She was also a proponent in helping raise over $500,000 for Marc Anthony’s Maestro Cares Foundation in recent years. Her dedication to making a positive philanthropic impact is further evident as she sits on multiple organizations’ advisory boards.

Next, Bianca is investing in up and coming artists and music promotion with the launch of her new record label/music company, (BXM) BUCARAM Music.

Fall Philanthropy Report: Urban Harvest Farmers Market Helps ‘Transform Food Accessibility’

What year was your organization launched? Urban Harvest’s Saturday Farmers Market started in 2004 with just seven vendors, providing an outlet for local farms, community and backyard gardeners to sell fresh produce harvested directly from their soils. Now in its 20th year, the market has grown to be one of the largest markets in Texas, supporting over 100 local farmers, ranchers, and food artisans all from within 180 miles of Houston. The market draws 3,000 customers every Saturday morning and includes many original vendors like Animal Farm, Atkinson Farms, and Wood Duck Farm.

Keep Reading Show less

Sylvia Casares

MANY OF THE city’s who’s-who gathered at the city’s buzziest venue to toast Houston CityBook’s 2024 “Leaders & Legends,” presented by The Village of River Oaks.

Keep Reading Show less
Food+Travel

Blake and Dana Fertitta with Belle and Zoe

CITIZENS FOR ANIMAL Protection (CAP) is having a very merry holiday season, having raised a record-breaking $1 million at its annual gala in November.

Keep Reading Show less
Parties