Euro-Chic Design Haven Celebrates 10th Anny with Stylish Soiree and Mega Showroom Expansion​

Wilson Parish and Johnny Tran
Euro-Chic Design Haven Celebrates 10th Anny with Stylish Soiree and Mega Showroom Expansion​

Hoda Sana, Nina Magon, Reshma Varughese, April Salazar and Natalia Gillebaard

JUST IN TIME for its 10-year anniversary, European furniture hotspot BeDESIGN unveiled its massive new space, a multi-floor, 22,000-square-foot showroom — the largest of its kind in Texas.


Co-owners and life partners Adrian Duenas and Marcelo Saenz welcomed more than 200 clients, friends and industry pros to the West Alabama store, which carries B&B Italia, Ligne Roset, Fendi Casa and dozens of other sought-after European lines. Guests enjoyed touring the three-story space, and lined up to congratulate the couple while sipping French rosé and enjoying bites from MAD and Musaafer (truffle-and-cumin macarons?! Say no more).

On the first floor, Divisi Strings serenaded partygoers as they arrived; upstairs, Lady Lauranza turned the volume up with lively renditions such as "I Wanna Dance with Somebody." The indoor-outdoor rooftop lounge beckoned everyone to the third floor, and the picture-perfect skyline views did not disappoint.

Adrian Dueñas, Shoshana Gilbert and Marcelo Saenz

David Cremezza and Federicco Podesta

Ellie Strehli, Kate Jackson and Anna McGrath

Paul Althaus and Beth Wolff

Lydia Ortiz, Jeff Horing and Yadira Sanchez

Paola and Sam Katz

Rooftop patio

Musaafer's truffle and cumin macaron

Alina Grove, Karen Hernandez and Monica Amariz

Vivi and Christopher Robertson

Felipe Riccio, Hayley Reese Riccio, Carrie and Sverre Brandsberg-Dahl

Parties

Cheech Marin reflecting outside of The Cheech (photo by David Fouts)

WHEN YOU TALK to Los Angeles-born actor Cheech Marin, regardless of how serious the subject, you can’t help but smile. His pop-culture presence is infused with an astute awareness of politics and history, and a “can do, make do, find a way to move ahead” spirit he connects to the word “Chicano,” a derogatory term that came to signify resilience, creative thinking, and social consciousness. “My dad, who died at age 93, always described himself as a Chicano, because it described him,” says Marin.

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Emmanuel Ax (photo by Nigel Parry)

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