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Euro-Chic Design Haven Celebrates 10th Anny with Stylish Soiree and Mega Showroom Expansion​

Wilson Parish and Johnny Tran
Euro-Chic Design Haven Celebrates 10th Anny with Stylish Soiree and Mega Showroom Expansion​

Hoda Sana, Nina Magon, Reshma Varughese, April Salazar and Natalia Gillebaard

JUST IN TIME for its 10-year anniversary, European furniture hotspot BeDESIGN unveiled its massive new space, a multi-floor, 22,000-square-foot showroom — the largest of its kind in Texas.

Co-owners and life partners Adrian Duenas and Marcelo Saenz welcomed more than 200 clients, friends and industry pros to the West Alabama store, which carries B&B Italia, Ligne Roset, Fendi Casa and dozens of other sought-after European lines. Guests enjoyed touring the three-story space, and lined up to congratulate the couple while sipping French rosé and enjoying bites from MAD and Musaafer (truffle-and-cumin macarons?! Say no more).

On the first floor, Divisi Strings serenaded partygoers as they arrived; upstairs, Lady Lauranza turned the volume up with lively renditions such as "I Wanna Dance with Somebody." The indoor-outdoor rooftop lounge beckoned everyone to the third floor, and the picture-perfect skyline views did not disappoint.

Adrian Dueñas, Shoshana Gilbert and Marcelo Saenz

David Cremezza and Federicco Podesta

Ellie Strehli, Kate Jackson and Anna McGrath

Paul Althaus and Beth Wolff

Lydia Ortiz, Jeff Horing and Yadira Sanchez

Paola and Sam Katz

Rooftop patio

Musaafer's truffle and cumin macaron

Alina Grove, Karen Hernandez and Monica Amariz

Vivi and Christopher Robertson

Felipe Riccio, Hayley Reese Riccio, Carrie and Sverre Brandsberg-Dahl

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Leadership in Action: Clothiers Murry and Karen Penner Celebrate Family Business’ 50-Year Anny

Al Torres
Leadership in Action: Clothiers Murry and Karen Penner Celebrate Family Business’ 50-Year Anny

Murry & Karen Penner, Owners, M PENNER

How did you get where you are today? We’ve stayed true to the vision of the store’s founder, Morris Penner, who relentlessly sought out unique product, with exceptional quality being a key element. Morris always used to say, “The fastest way to lose a customer is to bore him” and we agree. A percentage of every season’s budget is allocated to something new and unique. While product is key, it’s not enough. Having an excellent staff and discipline in business practices is also critical.

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Leadership in Action: CEO Theresa Roemer Credits Mother, Mentors and Mindset for Accomplishments

How did you get to where you are today? My journey to where I am today is built on a foundation of hard work, dedication, and perseverance. Every step along the way, I faced obstacles, but I approached each one with determination and a “never give up” mindset. Instead of being discouraged by challenges, I used them as opportunities to grow and improve. Consistency was key—I committed to showing up and giving my best effort every day. I also learned not to take “no” as a final answer. Instead, I saw it as a chance to push harder, adapt, and find another way forward. It’s this combination of persistence, resilience, and unwavering focus that has brought me to where I am today.

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Leadership in Action: For Bianca Bucaram, ‘Strong Network and Family’ Are Essential

Sofia van der Dys

Bianca Bucaram, founder of The Bucaram PR Group and BXM Music

Get to Know Bianca:

Bianca Bucaram, founder of The Bucaram PR Group and BXM Music, is a dynamic force in the public relations industry. She is known for her tenacity, empathy, and bilingual communication skills. As a local publicist with national reach, she blends local insights with broader impact, telling compelling stories that foster business growth and create opportunities.

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